Suspect it? Report it! Privacy Policy


Suspect it? Report it! is a service provided by Imperial Tobacco Limited, company number 01860181 (“Imperial”, “we” or “us”.) Where we refer to “our website” or the “website”, we mean the website page located at

We are committed to protecting your privacy online. This Privacy Policy explains how we will use any personal information that you submit through the website or by contacting us. By using this site, you consent to the use of your personal information in accordance with the terms of this Privacy Policy.

This Privacy Policy was last updated on 16 March 2016. We may change this Privacy Policy from time to time by updating this page and we recommend that you check it from time to time in order to ensure that you are aware of any changes.

For the purposes of the Data Protection Act 1998 (the Act) the data controller is Imperial Tobacco Limited whose registered office is at 121 Winterstoke Road, Bristol, BS3 2LL.

You must be aged 18 or over to enter and use our website. We will ask you to confirm you are over 18 when you enter the website.

We may collect the following information about you:

  1. Your email address.
  2. Other personal information that you choose to provide to us, for example by filling in any forms on our site, entering competitions, completing surveys or questionnaires, contacting us or reporting a problem with our site. This may include information such as your name, address, telephone number and information about your use of our website.
  3. Any information that you choose to post on public areas of our website.
  4. Technical information including the Internet Protocol (IP) address used to connect your computer to the internet, your browser type and version and your operating system and platform.
  5. Information about your visit to our website, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time), length of visits to pages and methods used to browse away from the page.

How do we use this information?

We may use the information we collect about you for the following purposes:

  1. To contact you to provide news, information and resources around the illicit tobacco trade.
  2. To deal with any problems or complaints that you raise with us.
  3. To analyse the results of any surveys or questionnaire that you fill in and to carry out research based on those results.
  4. To administer and conduct the website.
  5. To assess, analyse and improve the effectiveness and performance of the SIRI website.

Disclosure of your information

We may share your personal information with any member of the Imperial Tobacco group of companies.

We will not disclose your information to any third parties without your consent, except where:

  1. It is necessary to enable any of our staff, employees, agents, contractors, suppliers or commercial partners to provide a service to us or to perform a function on our behalf;
  2. We consider disclosure of your information to other businesses, financial organisations or law enforcement agencies to be necessary or desirable with a view to the prevention or detection of fraud, or if we are required or permitted to disclose your information by law; or
  3. As part of a sale or purchase of any business or assets, or where Imperial or any of its group companies are being acquired by a third party.

Where we use third parties to process your personal information, we will ensure that they have adequate security measures in place to safeguard your personal information.

Information that you choose to provide on public areas of our website are accessible by members of the public who may collect and use that information. We have no control over how any other individuals may use information that you provide in this way and we recommend that you do not include confidential, proprietary or sensitive information in any such communications.

Where we store your information

Any information that you provide to us is stored on our secure servers. We use strict procedures and security features to try to prevent unauthorised access to your information. Although we will do our best to protect your personal information, any information transmitted via the internet may not be completely secure and any transmission is at your own risk.

If your information is transferred to a country outside the European Economic Area (EEA), we will take steps to ensure that your information will be afforded the same level of protection as that required from us by data protection laws in the UK.

Your rights

You have the right to request details of the personal information that we hold about you. We may charge a small fee of £10 for complying with this request and we may also take steps to verify your identity before complying. Once we have received the fee and verified your identity we will respond as soon as reasonably possible and in any event within 40 days. If you would like to make such a request please email

Please help us to ensure that the information we hold about you is accurate and up-to-date. If you think that any information we have about you is incorrect, incomplete or out of date, please email and we will correct or update any information about you as soon as reasonably possible.

Other websites

Our website may contain links to other websites which are outside our control, and other websites outside our control may link to this website. Other users may also post links to other websites in public areas of our website.

Whilst we try to ensure that we link only to websites which share our privacy and security standards, once you have left this website we cannot be responsible for the protection and privacy of any information which you provide on other websites. We are unable to ensure that any website that another user links to shares our privacy and security standards. You should exercise caution and review the privacy statement applicable to the website in question.


A cookie is a small text file, typically of letters and numbers, downloaded to your computer when you access websites. Typically, they contain the following information: a site name and unique user ID, the duration of the cookie’s abilities and effects, and a random number. As a rule, cookies cannot be used to reveal your identity or personally identifying information.

When you visit a website that uses cookies for the first time, a cookie is downloaded onto your computer. The next time you visit that website, your computer checks to see if it has a cookie that is relevant and sends the information contained in that cookie back to the website. The website then notes that you have been there before, and in some cases, tailors what pops up on screen to take account of that fact. They also might record how long you spend on each page on a site, what links you click and your preferences for page layouts and colour schemes.

We use Google Analytics JavaScript libraries cookies to analyse which part of the website you have visited. Details of these cookies and how long they will be stored on your browser are set out in the table below.

Cookie Purpose Expiration
__utma Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics. 2 years
__utmt Used to throttle request rate. 10 minutes
__utmb Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics. 30 minutes
__utmc Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit. End of browser session
__utmz Stores the traffic source or campaign that explains how the user reached the website. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics. 6 months
__utmv Used to store visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor level custom variable. This cookie was also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics. 2 years

You can change the settings in your web browser to control how cookies are accepted or stored by your browser and computer and to block cookies if you wish. is a useful website that gives you information about how different browsers manage cookies. However, if you disable or restrict cookies, then you may find that some areas of our website no longer function correctly for you.

Contact us

If you have any questions, concerns or comments about the use of your personal information or relating to this Privacy Policy you should contact us by email on

You must be 18 years old to visit this site.

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